It has been widely reported that high streets across the UK are going through a major upheaval, with high business rates and the introduction of online shopping from large corporates. Mytown provides independent shops and business owners with the tools to compete and become successful again. The focus is on providing a complete range of services for small businesses, including advertising, discount offers, event booking & marketplace/ecommerce. By providing these services the company enables small business with the tools to genuinely take on their larger competitors.
The Directors’ view is that residents still delight in a high street containing locally owned and run boutique shops supplying a local community by a local community. Research suggests that 75p of every pound spent in a small independent shop will reach the local economy, compared with just 15p spent in a branch of a supermarket chain. We provide the opportunity and ability to allow local people to support their community through commerce and invest in the community they want.
The Mytown offering is that the Company creates a town, city or village homepage for each area, enabling residents to find out about local events, see all local deals from multiple providers in one place, and search for shops, salons and rated trades people.